Ve světě elektřiny je potřeba víc než proud. Oneo dodává i směr

28/01/2026

| Success stories

In the world of electricity, more is needed than current. Oneo also provides direction

Change often comes when it's needed the most. That's how it was for the founders of Oneo. In 2021, they decided to give a new name and direction to a company that already existed, while also transforming their own professional lives. They left the corporate world to build a brand that would do things differently: more modern, smarter, and with a long-term vision. The ICUK Platinn program helped them set up their marketing correctly so that more people would hear about the new brand.

And their focus proves that it's not just about sockets and switches: smart homes, smart technologies, remotely controlled systems. From lights, blinds, heating to security - all in one application, all connected.

„"This is not just electrical installation. It is a system that makes the home smarter, more comfortable and more efficient. And we are happy that we are among the exceptions in the region in this regard," says Lukáš Čermák, one of the founders of Oneo.

From library to railway administration

The company's portfolio includes smaller orders for households as well as extensive cooperation with institutions and developers. They have implemented security systems for railway management, serviced a library in Ústí nad Labem, and provided installations in Prague apartment buildings. Their work is not visible at first glance, but it significantly increases the comfort, safety, and energy efficiency of each space.

Smart systems that are invisible – but are noticeable

Thanks to the Loxone system integration, it can Oneo offer complete home control via mobile phone. From lights and blinds, to boilers and heat pumps, to sockets – everything is unified into one control interface. Whether it's new buildings, renovations or commercial buildings, smart electrical installation is truly meticulously thought out down to the last detail.

In this segment, the company is exceptional in Ústí nad Labem and the wider area. This is where it differs most from the competition. "„This is what we want to develop further. It's not just about technology, but about its meaningful use in everyday life.,” adds the Oneo team about their intentions.

Platinn helped to highlight what is really behind the Oneo brand

As part of cooperation with ICUK and the program Platinum Oneo focused on marketing. And in depth. Together, they created a strategy that reflects the current needs and potential of the brand. Google and Sklik Ads campaigns were launched, measurement and analytics were set up, the website was optimized, and weak points in the area of SEO or the cookie bar were revealed. The output was not only a new campaign structure, but mainly know-how on how to work with marketing further.

Program Platinum, which ICUK offers to established companies, is designed to help develop their business and innovation potential. It is unique in that it provides up to 40 hours of individual consultations with top experts, who bring valuable outside perspective, expertise and help companies eliminate operational blindness to the business.

i-community community and other plans

Oneo is also involved in the so-called i-community, a professional platform focused on electrical installations within the SVJ. The goal is to share good practice, solve common challenges and strengthen quality throughout the industry. In the future, the company does not only want to grow, but also cultivate the environment in which it operates.

Oneo is not just an electrical installation supplier. It is a brand with a vision that changes the way we perceive technology in everyday life. And it is precisely such companies that today form the backbone of modern and competitive business in the region.