| Success stories
And yet we have the sea! The company from the Ústí region supplies components for submarine cables all over the world.
The Platinn mentoring program, offered by the Innovation Center of the Ústí Region, helps established companies to look at their activities from the outside. The view of an unbiased person who is an expert on the topic that is currently holding the company back the most. For some, it is a form of business therapy, where the business owner can discuss all his concerns, as well as possible opportunities, in depth and confidentially with the selected mentor. The program is divided into 3 phases, the first of which contains 40 hours of mentoring and is completely free for companies. After that, it is possible to end the mentoring or use the next, already partially paid phase. Almost 90 % Platinnu clients reach for this paid option. Why? Because there is always room for improvement and companies want to be better!
Golden Czech hands from the north
And this program was decided to be used by the company SEA - Chomutov, which is no newcomer to the market. It was founded in 1999 and can also be proud of the fact that it is a purely Czech company. During those 25 years, it has successfully developed, trades in foreign markets, and its coils, machines and integrated solutions are used by manufacturers of submarine traction and communication equipment, suppliers of technology for offshore power generation, and tier 1 suppliers in the automotive industry. From single-purpose machines to fully automated robotic lines, at SEA they can design, engineer, manufacture, program and "bring to life" equipment at the customer's premises. Last but not least, they also provide accredited technical supervision services during the production of stainless steel pipes and their destructive testing. In short, the scope of SEA - Chomutov's activities is huge.
However, the production and repair of coils is a supporting activity for the Chomut company, where they supply tailor-made solutions for the largest submarine cable manufacturers in the world. Over the entire history of the company, they produced over 1,500 such coils and extended the life of another 3,000. Their coils can thus be found from the Gulf of Mexico to the North Sea to Australia.
When you approach the advice with humility
SEA – Chomutov has set itself the goal of gradually consolidating its position on existing markets and expanding its portfolio of customers. And for that they used the Platinn program. "The management of the company approached this program with utmost responsibility. You could see that they knew what they wanted from the beginning. The fact that they signed up for the program was not just for the exam. I could sense their determination to achieve their goal. But most of all, throughout the mentoring period, they approached all steps humbly," program mentor Robert Janča summarizes the cooperation, who during cooperation with the company focused on rebranding, the transformation of the company's brand to reach new customers.
"As part of our cooperation with the Innovation Center of the Ústí Region, we have noticed significant efficiency and we especially appreciate the human approach with a minimum of administrative burden. This collaboration, which we completed, was accompanied by the excellent mentorship of Mr. Robert Janči. Thanks to these experiences, we have achieved great results and moved closer to our strategic goal,” commented on the cooperation with the mentor Martin Míček, CEO of SEA – Chomutov, s.r.o
"Usually, the company's identity changes only visually - website, logo, colors, touch points. But the leadership of SEA – Chomutov went deep! Complete change of the entire brand. In short, a new direction that defines a new vision for the company. Such a vision of a company with quality brand communication will also be reflected in the equity company - which is desirable for business," continues the assessment of Robert Janča.
The result of cooperation within the Platinn program is not only increased interest from customers and positive acceptance of the company's new identity, but also a clear path to further development and expansion. SEA – Chomutov now continues to build its position in the global market with confidence and new tools, and we firmly believe that it is ready to face new challenges and take advantage of new opportunities.
